Foundlab.

/ SEO pricing

SEO packages
and prices

By Dan d'Auvergne

Choose the scope that fits where your customers search. Each plan includes the work, a monthly readout and a written target with an agreed remedy.

Compare the plansBook a call

All prices AUD, including GST. No setup fee.

/ The plans

Scope agreed.
Price published.

Six months, then month to month. Fees start when the first agreed fix goes live and are invoiced in advance. Provider charges are agreed separately.

Local

One-location clinics, studios and hospitality that win or lose in the Maps pack.

$599a month, including GST

Six months, then month to month. No setup fee.

Each month

  • Google Business Profile improvements and review requests.
  • Service pages matched to what your suburb searches.
  • A monthly readout of Maps visibility, calls, reviews and completed work.

Target and remedy

Top three in the Maps pack on named queries by an agreed month. If the agreed target is missed, the plan fee pauses until it is met. Queries, test locations, measurement and timing are written into the proposal.

$3,594 minimum over 6 months.

Discuss Local

Brand

One site with a national category: SEO plus AI search coverage.

$1,500a month, including GST

Six months, then month to month. No setup fee.

Each month

  • Category demand research and technical SEO fixes.
  • Collection, product or service pages improved around buying searches.
  • Monthly AI answer checks, source outreach and content work.

Target and remedy

Named in AI answers for an agreed share of category buying questions by month four. Miss the target and months five and six are free. The question set, platforms and test method are agreed in the proposal.

$9,000 minimum over 6 months.

Discuss Brand

Firm

Multi-location firms and clinics, multi-store Shopify and national brands.

$2,500a month, including GST

Six months, then month to month. No setup fee.

Each month

  • Brand scope adapted to your locations, stores or services.
  • Page and profile work across the agreed sites and locations.
  • A monthly record of completed work and progress against the agreed target.

Target and remedy

Written per engagement.

$15,000 minimum over 6 months.

Discuss Firm

Source: Foundlab plan prices and terms, 29 October 2026.

Published prices

What SEO costs
in Australia

Published packages vary in scope, tax treatment and setup fees. These are the named packages on each provider's own pricing page.

SponsoredLinXStarter to Premium
$899 to $2,099 a month + GST.Setup $999 to $1,299 + GST.
SplotchSilver to Platinum
$1,650 to $3,850 a month, including GST.

Source: published provider pricing pages linked above. Checked 29 October 2026.

Before you start

Agree the work
before the fee starts.

Dan does the work, supported by Foundlab's research pipeline. The proposal records the scope, target, measurement and remedy before you commit.

Managed SEO and AI search optimisation

See the client case studies

Read what the Findability Audit includes

FAQ

Before you choose a plan

Why six months?

Research, implementation and measurement need a consistent run of work. The initial term gives the agreed plan time to be delivered and assessed. Rankings and AI citations are not guaranteed.

What happens after the initial term?

The plan continues month to month. Scope, notice and any provider charges are recorded in the proposal before you sign.

Is the audit required?

No. If the work is clear, we can agree the scope on a call. When research is needed, the Findability Audit costs $1,500 to $2,500. Start a plan or build within 60 days of the walkthrough and its fee is credited in full.

What is AI search?

AI search is how people find businesses through answers from tools such as ChatGPT and Google AI Mode. Foundlab checks which businesses and sources appear for your buying questions, then works on the pages and profiles those answers draw on.

Can I cancel?

Each plan starts with a six-month commitment, then continues month to month. Cancellation notice and the target remedy are agreed in writing before work begins. Your website, content and accounts remain yours.

Start with a 15-minute call.

If it is not the right thing, you hear that on the call, before you pay.

Book a call